Alison Roth

Alison has worked with the top tier online dating sites since the inception of the category, including JDate, AmericanSingles, Match.com, Cupid Junction, Yahoo! Personals, Nerve, Date.com, MatchMaker, PerfectMatch and The Relationship Exchange (which she co-founded while at Intermix/MySpace) to name a few.

Last year Alison was recruited by JDate to produce its first ever premium service called Joe's Club; a social club for successful Jewish Professionals. Responsible for all aspects of the program, Alison designed the site, developed the technology and spearheaded sales and marketing. Prior to Joe's Club, Alison ran strategic partnerships for start-up In Real Life, a social networking software company which offered proprietary technology to online communities as a means to facilitate the conversion of online relationship into offline connections. Alison co-founded SyncPeople, a social networking technology company focused on building and maintaining web-based communities for events.

Prior to her work with online dating and social networking sites Alison was the #2 employee of IFILM, an online video network serving user-uploaded and professional content to more than ten million viewers monthly. Alison ran business development, strategic partnership and was a contributing writer for the site, which was acquired by Viacom International in 2005. Prior to her work with online companies Alison had a successful career in the film business, first as a Casting Director (I Love You to Death, Sleepless in Seattle, American Heart); next as a Hollywood development executive for Samuel Goldwyn Company and Sweetpea Entertainment (Dungeons & Dragons); and finally as a producer with her own company, Go Girl Entertainment, where she Executive Produced the Disney/ABC TV movie "Princess of Thieves" starring then-unknown Keira Knightley.

Alison is Payventure's online dating expert and works with online dating and social networking sites to identify and implement appropriate payment processing, fraud prevention and sales optimization technologies specifically tailored to the space.